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Empowering the Hands that Heal

Vice President, Marketing and Communications

Louisville, Kentucky

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Overview

ScionHealth strives to provide quality-driven, patient-centered acute and post-acute hospital solutions. The health system is focused on driving innovation, serving its communities, and investing in people and technology to deliver compassionate patient care and excellent health outcomes. Based in Louisville, ScionHealth operates 79 hospital campuses in 25 states – 61 long-term acute care hospitals and 18 community hospital campuses and associated health systems.

Success Profile

What do you need to be successful at ScionHealth? Here are the top traits we’re looking for:

  • Communicator
  • Creative
  • Deadline-oriented
  • Goal-oriented
  • Problem-solver
  • Strategic

Our Culture

  • Driven by quality: We believe that if we focus on delivering quality care, exceeding expectations related to customer service and supporting our people, our business results will follow.
  • We equip our hospitals and our people with the resources, technology and expertise they need to deliver the best possible care to patients.
  • We’re always looking to find better ways to support caregivers by improving what we do, sharing best practices, and responding to the changing needs of our people and the patients they serve.
Two doctors standing in hallway

Quote

“ScionHealth allows leaders to inspire the organization to take responsibility for creating a better future.”

Jarrell King Talent Acquisition
Jarrell King, Talent Acquisition

Vice President, Marketing and Communications

Louisville, Kentucky
Facility ScionHealth Corporate Support Center
Req ID 504555 Post Date 07/30/2024 Category Sales and Marketing
Apply Now

Description

ScionHealth is recruiting for a Vice President, Marketing & Communications to join our team!  This position will be based out of our Nashville Support Center office. 

Job Summary

The Vice President, Marketing and Communications, has broad responsibility for management of the ScionHealth brand and affiliated brands through the oversight of the Company’s communications and marketing functions.This position will be a close collaborator with the executive team, leaders across multiple disciplines and affiliated hospitals, and will lead a team responsible for developing and implementing data-based multi-modal marketing plans, internal and external communications plans, media relations and crisis response programs that support the Company’s purpose, values, and business objectives.

Essential Functions

  • Evaluate, manage, and develop the ScionHealth brand and position the company and its affiliated brands within the marketplace in a manager that effectively supports the Company’s purpose, values, and business objectives.
  • Develop and execute internal communications strategies for the Company to ensure employee stakeholders across locations are reached effectively and consistently with relevant content.
  • Develop and implement external communications strategies including media relations, community and industry engagement, website, and social media, and provide strategic guidance to hospitals on these functions.
  • Provide executive communications strategy and brand positioning guidance and support to the Chief Executive Officer and other executive leaders.
  • Lead crisis communications response for the Company and its hospitals, ensuring proper coordination with the appropriate internal and external parties including legal, risk management, compliance, and the executive team.
  • Leverage research and data to develop marketing strategies at an enterprise and hospital level that drive growth, improve market share and enhance brand awareness, including measurement and reporting ROI.
  • Oversee key marketing functions including strategic planning, digital marketing, web and social strategies and creative services that support all hospitals and the Support Center, and communications functions including internal communications, external communications, online reputation management and content development that support across the enterprise.
  • Responsibility for development and management of corporate communications and marketing budgets.
  • Regular and reliable attendance; Perform other duties as assigned.
  • Approximate percent of time required to travel:Up to 25%

Qualifications

Education

  • Bachelor's Degree in Journalism, Communications, Marketing or Public Relations related field.

Experience

  • 10+ years related experience, including 5+ years as functional leader.

Core Competencies:

  • Values Every Voice.Seeks to understand different perspectives and cultures; contributes to a work climate where the contributions of all individuals are valued and supported; is sensitive to cultural norms, expectations, and ways of communicating.
  • Shows Courage.Faces difficult issues and supports others who do the same; is willing to champion an idea or position despite dissent or political risk; provides direct and actionable feedback.
  • Leans Into New Ideas.Learns quickly when facing new situations; experiments to find new solutions and extracts lessons learned from failures and mistakes.
  • Instills Trust.Follows through on commitments and keeps confidences; is seen as direct and truthful, shows consistency between words and actions; creates psychologically safe work environments.
  • Manages Complexity. Asks the right questions to accurately analyze situations; acquires data from multiple and diverse sources when solving problems; uncovers root cause to difficult problems; evaluates pros and cons, risks, and benefits of different solution options.
  • Resourcefulness.Marshals resources (people, funding, material, support) to get things done; orchestrates multiple activities simultaneously to accomplish a goal; gets the most out of limited resources; applies knowledge of internal structures, processes, and culture to resourcing efforts.
  • Interpersonal Savvy.Relates comfortably with people across levels, functions, cultures, and geography; acts with diplomacy and tact; builds rapport and constructive relationships; picks up on interpersonal and group dynamics.

Depending on a candidate's qualifications, this role may be filled at a different level. 

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Benefits

  • Career Development

    We support growth and development for all our employees through various means and in programs designed to foster inclusion.

  • Healthcare

    Your health is important to us. We offer a comprehensive benefits program and resources to support healthy lifestyles for you and your family.

  • Retirement Plan

    Employees can contribute to their retirement with plans that allow for pre-tax or after-tax contributions through payroll deductions.

  • Paid Time Off

    With paid holidays and unlimited PTO, you are encouraged to take the time you need to relax and recharge with family and friends.

  • Work-Life Balance

    Work-life balance is not just a perk, it is encouraged. We believe that our employees work their best when they’re allowed to be their best selves in and out of the office.

  • Miscellaneous Benefits

    Whether you’re looking for pet insurance, identity theft protection, or select discounts from hundreds of local and national merchants, we have a variety of benefits that help provide peace of mind.

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  • Sales and Marketing, Louisville, Kentucky, United StatesRemove
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